Chatree Sophonbunnarak: Master of Chatuchak

Master of flea markets - Bangkok Post, May 8, 2006
While Chatree Sophonbunnarak may not be very well known, his alias ''Meng Chatuchak'' is guaranteed to ring a bell among those in the flea-market business as the man behind the legendary success of Chatuchak, Bangkok's most famous weekend market...
The Pattaya Market in South Pattaya, owned by the Telan family, is the first project he managed.
''Everybody thought I was out of my mind since nobody was investing in the resort city in 2002. Even worse, people believed the land was cursed because nobody had ever succeeded in developing it before--the plot had been left vacant for seven years,'' says Mr Chatree.
To restore morale, Mr Chatree asked Visit Techakasem, a master in feng shui, the old Chinese science of nature and harmony, to apply a remedy...
But one of his campaigns to promote the market brought him controversial publicity. It involved having models dressed scantily as mermaids on a pickup truck driven around the small town. Mr Chatree was arrested for promoting lewd public behaviour as a result...
Last November, he moved on to help JJ Land Development transform Laksi Plaza into IT Square...
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