More on Thai Christians on TV

'Wrong approach' in ad blitz - Bangkok Post, November 9, 2004
A central body of Protestant churches has ruled that an advertising campaign for a free evangelical Christian book, Power for Living, is too blunt and might affect religious relations among people in the country...
Reverend Thongchai said the committee decided not to take any harsh action as the campaign was due to end at Christmas. Besides, the 134-page book, written by the late Jamie Buckingham, an American pastor, was religiously correct.
However, the committee issued a warning that such a campaign should not be repeated in other countries...
Reverend Thongchai said about two million people had contacted the foundation through its four-digit hotline. Of this 800,000 managed to get through.


Aggressive GOD campaign
- Bangkok Post, October 31, 2004
...The Evangelical Fellowship of Thailand (EFT), the country's main Christian governing body, has questioned the foundation's motives. A source at the EFT said that the organisation would discuss the ''Power for Living'' campaign at its next meeting next month.
Tavivat Puntarigvivat, a philosophy lecturer at Mahidol University, questioned the suitability of the campaign. He did not think the aggressive thrust was appropriate.
The government should develop tighter rules and regulations to keep such movements in check, he added..
''Buying air time to promote a belief, whether it be political or religious is not appropriate,'' he said...

'Aggressive' book ad campaign stirs up row - Bangkok Post, October 28
Members of the Christian community have expressed concern over an aggressive advertising campaign for a free evangelical Christian book, Power for Living, now being promoted in Thailand...
There are 400,000 requests for the book--an amazingly high number for Thailand where practising Christians account for 0.5% of the population, he said...
Several newspapers and TV programmes have even alleged the foundation is some form of "cult"...


A reader comments (October 27, 2004): Once again I would like to say thanks for your great site. I make a point of looking at it first thing every time I get on the internet...
I would also like to take the opportunity to refer to one of today's items. I am a Christian (many years ago I was a Missionary in Thailand) and I was very interested in the item about Thai Christians appearing in TV commercials [see below]. I don't intend to say much about it except to refer to Ms Anchalee. She is a very practical Christian and for many years she has been involved in working for a group which I have also helped support financially. They work with poor people who come to Bangkok in search of fortune if not fame. They meet these people usually at Hualampong Station, take them to overnight accommodation, give them an evening meal and a morning meal before sending them off with advice on how to survive in Bangkok. In some cases they help in finding employment for the new arrivals. All of this is done without cost to the people they help. In the last few years they have become involved in helping men and women released from prison. Unfortunately the work they do is not something which the Thai people generally support.
My main point in writing the above is to show that people like Anchalee are not getting on some bandwagon but actually do good works quietly without any fanfare. It shows also that there are farangs around whose love for the Thai people is displayed in practical ways and are not continually complaining...


Earlier: Celebrities plug Christian handbook - The Nation, October 25, 2005
...To promote “Power for Living”, Christian celebrities last week began appearing on television commercials to regale viewers with stories about how their strong belief in God had improved their lives...
The ads feature singer and composer Boyd Kosiyabong, model and TV host Sasithon Wattanakul, former pop singer Anchalee Jongkadeekij and Central Pattana CEO Kobchai Chirathivat.
In the commercials, the celebrities tell dramatic stories about their fears, conflicts and problems before God’s light illuminated them with happiness...

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